“Retailers switching from paper gift certificates to magnetic stripe prepaid cards realized a year over year sales jump of 15% - 46%” - Standard Register’s Survey of National Retail Card Issuers
Loyalty4All® is using advanced technologies and BI tools, collected and analyzed data will help improving all aspects of business relationship with customers, maximizing retention and spending rate. It will move customer loyalty card to the top of his wallet.
“Consumer spending is 46% higher with companies that offer loyalty programs.” - Total Research Corp
Consolidating customer account data with survey data in a central repository accessible by appropriate users from across the enterprise, creates a more in-depth, 360 degree view of the customer than it was ever possible before. Points and rewards create the ultimate promotional tools, motivating and rewarding frequent purchasers. User motivation is maintained through algorithmic exchange of virtual benefits for instant purchase discounts, voucher gifts… A consumer is more likely to purchase goods and services with a payment card that earns mileage points. Point based system allows programs owners to give customers opportunity to collect virtual benefits during each purchase that meets some predefined rules. Points can be integrated into every marketing and promotions feature that program owner define. Owner defines the algorithms and limits: minimum requirement, next increment, categories, cut over periods. Customer could participate in several programs at the same time. Multidimensional data research and reports are designed to provide comprehensive, holistic look at program owner and customer relationship.
Loyalty4All® provides powerful loyalty execution engine that calculates the awards and redemptions on line and at the same time keeps the program simplicity and clarity in order to be widely implemented. Voucher gift system is an extension of existing reward model, where customer receives some special gift for shopping under some prespecified conditions. Voucher is printed on POS terminal standard slip with instruction details. Vouchers contain some standard data: secret code, serial number, amount, expiry date. During the redemption voucher is validated on the server side, and after approval it is marked as used and archived. Vouchers enhance schemes, provides possibilities for synchronized actions between several ownerscross loyalty. Loyalty4All® sends timely and accurate information to customers. During the each purchase, promotions texts and account information are sent from host to be printed on POS slip. System provides additional channels for SMS notification and customized web portal, enhancing quality of two-way communication.
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